Tuesday, 28 May 2013

Jargon

A “Growth Partnership Company (which) works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants,” makes me suspicious. It “supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure. (This) provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation. (It) is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?”

How do they expect to be taken seriously with such cliché-ridden verbiage? It almost goes without saying that it’s an agency engaged on selling us electric car stuff. It claims “the European Electric Vehicle Charging Infrastructure Market is Becoming Increasingly Self Sustaining. Market to be bolstered by improved strategic access to charging stations and development of robust business models. The electric vehicle (EV) charging industry in Europe is in the midst of transformation, with the focus on ramping up EV charging infrastructure for the rapidly expanding EV market. Significant growth is on the cards as participants from various verticals such as industrial automation, utilities, parking operators and infrastructure operators enter the fray. This development is also set to help the EV market wean itself off government subsidies and incentives, while becoming increasingly self-sustaining.”

“I have seen the future, and it works,” trilled American journalist and social activist Lincoln Steffens (1866-1936). He had been to Russia in 1919 and the Revolution was still new. Many dotty luminaries followed, persuaded by Soviet minders that collectivism was a success, fulfilling their Fabian visions.

Well, Russia was not the future. It didn’t work.

Idealists only want their prejudices approved and electric car enthusiasts who only think that after a bit of research the battery “problem” will be solved are as deluded as the promoters of the electric car vehicle charging infrastructure. I’ve lost count of the Great Electric Car initiatives that have come and gone. Some have failed expensively and publicly once their glib opportunistic entrepreneurs have soaked up subsidies and investments by stupid governments and Greenie authorities.

“New analysis, Strategic Technology and Market Analysis of Electric Vehicle Charging Infrastructure in Europe, finds that the market for EV charging stations is expected to grow rapidly from 7,250 charging stations in 2012 to over 3.1 million by 2019 at a compound annual growth rate (CAGR) of 113.3 per cent over the period 2012-2019. France, Germany, Norway and the United Kingdom are expected to lead the market due to the high adoption rates of EVs in these countries. The availability of charging infrastructure plays a vital role in ensuring that EVs maintain their growth momentum. This, in turn, means easy access to charging stations to eliminate range anxiety and ensure that EV users have the freedom to drive for longer periods of time.”

I won’t bother you with the identity of the growth partnership purveyor. It wasn’t Elektromotive, whose charging stations are featured in the pictures. Search 360 degree, comprehensive industry coverage, career best practices, global footprint.

I see the “annual” London to Brighton electric car challenge has been cancelled.

1 comment:

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